ebregman FIRST Member Star(s) Indication of membership status - One star is a FIRST member, two stars is Double Gold Programming/Distribution

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    • Testing a Theory (or: Everything That's Old Is New Again)

      1 day ago

      ebregman Programming/Distribution

      Update @ 1:15 p.m. CT - New image below with up-to-date schedule!

      You all know how much I love testing stuff. Well, two amazing things have happened this year that gave us an idea. First, Funhaus launched Funhaus TV on their YouTube channel, which has proven to be an amazing way to spend your day with the FH guys and gal (and dog) even though they might not have even posted a new video. Second, the new svod.roosterteeth.com/live went into beta, and you guys flocked to our new chat feature. That got us thinking…

      What if there was an always-on campfire on RT.com where you could come by, interact with friends and RT talent and staff in a chat, and check out whatever was on TV?

      Tomorrow we’re trying just that. Starting 3/16 at 10a CT (TUNE IN NOW!) and continuing late into the night, free for everyone to watch and with no commercials for the test run, we’ve hacked together a linear TV channel. It’s packed with videos we’ve posted in the last 2 weeks (including previews of some FIRST exclusives), a few other greatest hits from our library, and heck let’s just put Friday's live Off Topic in the middle. You can tune in any time you want and find something awesome playing, plus a few RT talent will pop in and out of the chat too.

      The morning is all cartoons (because of course it is), including the premiere episode of Nomad of Nowhere, plus a little Backwardz Compatible. Whenever Off Topic ends, we’ll dive into more comedy and a few other talk shows like this week’s Always Open and RT Podcast. Late night be sure to check out free previews of the Funhaus Theater Mode premiere episode, and an AH Theater Mode too.

      If this works...I’ll get to buy some cool software to help us make it work better. So please, help me get a new toy. Have fun! (Seriously, go tune in and check it out!)


    • A lot of videos are now back online!

      1 week ago

      ebregman Programming/Distribution

      Dave just finished publishing over 3,000 videos that have been offline for maintenance for a bit! More to come, too. 

      Thanks Dave!!!!

    • LP: Minecraft #300 and SPOTIFY: Programming Patch Notes 02.18

      3 weeks ago

      ebregman Programming/Distribution

      Welcome to the first monthly update from your friendly neighborhood programming and distribution team. Here’s what we’re working on right now.

      First off congrats to the AH team for posting the 300th episode of Let’s Play: Minecraft, which officially puts them at a higher episode count than almost any TV show ever made. Someone manually did the math on this, but I checked myself and yes it’s almost 9.5 days of content back-to-back. In celebration of this milestone, we’re (finally?) going to break out Let’s Play Minecraft on its own series page on RoosterTeeth.com! We’ll keep you posted when that happens.

      In other exciting news today, as of this weekend podcasts from Rooster Teeth and the Let’s Play family will be available on Spotify! This has been a long time coming, something we get asked about all the time, and I’m so happy we finally got it done. All the libraries are there, and new episodes will be added at the same time they appear on all other podcast listening platforms. Note - post shows are NOT available on Spotify and are still only available for FIRST members on RoosterTeeth.com. Here’s the list of shows you can hear now on Spotify:

      • Always Open

      • Beyond The Pine

      • CCTV

      • Class Of 198X

      • DEATH BATTLE Cast

      • Dude Soup

      • Filmhaus Podcast

      • Glitch Please

      • Heroes & Halfwits

      • Kinda Funny Games Daily

      • Kinda Funny Gamescast

      • Kinda Funny Morning Show

      • Kinda Funny Reviews

      • Off Topic

      • On The Spot

      • Rooster Teeth Podcast (Yes, including the Drunk Tank episodes!)

      • The GameOverGreggy Show

      • Try Hard Podcast

      • Twits and Crits

      • Twits and Crits: The League of Extraordinary Jiremen

      Most of what we’re focused on now involves getting svod.roosterteeth.com running smoothly and looking good. This week we finished testing image safe areas for featured episodes on desktop and mobile/tablet, and now that we know the specs we can dive into re-safe-area-ing everything. Those images will roll out over the next month or so. As that finishes, we’ll dive into a reorganization and metadata cleanup project to hopefully catch any out-of-order episodes and also make better use of series pages for shows that have grown unwieldy (...like Let’s Play…). We’ll likely also be able to upgrade resolution on some videos at that point, with more on the way afterwards.

      We greenlit a few pilots this month too! You heard about these from RTX Sydney: Achievement Haunters will be AH’s wild journey to discover ghosts in the scariest places in Texas. We locked our location this week and I am ridiculously excited. The Murder Chamber (working title) is modern take on a classic murder mystery game. Go into the future where you are judge, jury and guided by Jessica, a super crime solving network. We’re talking through the right way to release these so you can tell us if we should make more.

      Last but not least we’ve been staring for hours at the full data wrap up from 2017, which like I’ve mentioned before is the most accurate viewership data we’ve ever had about RoosterTeeth.com. That’s already led us to some interesting new insights. It has reaffirmed to us how important a free-to-watch window is for our content, especially on a 7-day FIRST Exclusive window. And it’s told us a lot about how the new svod.roosterteeth.com can be a better place for our community to gather around content.

      Oh and here’s something weird: ScrewAttack’s video Top 10 Sex Scenes in Video Games had a pretty big burst in traffic from organic Google searches over the past month. ¯\_(ツ)_/¯ 

      This is the first one I’ve done, so tell me what I missed! What else do you want to see in these updates?

    • We're troubleshooting RTAA

      1 month ago

      ebregman Programming/Distribution

      I was asked to post more about the fires we're fighting, so here you go:

      We've had numerous users report playback issues on RTAA, but we have never been able to recreate the issue ourselves...until this week. Good news is it's an easy fix going forward! Bad news is the solution as of today is to deliver RTAA in 1080 instead of 4K. More bad news: we still don't really know what the problem is.

      There seems to be an issue with the static footage we use to separate scenes in many episodes, but we've been unable to pinpoint anything specific that would cause it. The error was tough to recreate because it occurred only in specific resolutions, and our transcoder makes manifest files at multiple resolutions and serves you the best one for your device/connection/etc. When I watch one episode I might not be served the 1080 version, which has an error at 120s, so it might play OK for me but not for someone else. When we saw reports of last Monday's episode giving trouble, @mikequinn watched it at every resolution until he was able to recreate the issue.

      Keep letting us know when you see playback errors, I will not rest until they are all fixed.

    • RIP, John Perry Barlow

      1 month ago

      ebregman Programming/Distribution

      Hearing JP Barlow speak almost a decade ago was a formative moment for me. I got to listen to him and Vint Cerf explain why the very foundation of the internet reflected a simple, unavoidable, and formative truth: information wants to be free. I think about that almost every day. It inspired me to pursue a career in independent digital media, and it led me to work here at RT.

      In his honor, posting a link here to A Declaration of the Independence of Cyberspace. I hope it energizes you.

      ...increasingly obsolete information industries would perpetuate themselves by proposing laws, in America and elsewhere, that claim to own speech itself throughout the world. These laws would declare ideas to be another industrial product, no more noble than pig iron. In our world, whatever the human mind may create can be reproduced and distributed infinitely at no cost. The global conveyance of thought no longer requires your factories to accomplish.

    • Monthly Patch Notes - What do you want to see?

      1 month ago

      ebregman Programming/Distribution

      I saw the request in Ezra's post for a monthly update on what we saw in the past month, and what my team learned from it. I'm in!

      What would you find interesting in these posts, and what are you hoping to get out of them? I talk a lot about data, and happy to keep doing that, but not sure that's exactly what you're looking for...

    • How an amazing 2017 will lead us to an even better 2018

      1 month ago

      ebregman Programming/Distribution

      Today we made some noise about a crazy ambitious, completely awesome slate of animated shows we’re bringing you in 2018, all of which will premiere exclusively for FIRST members and then become free for everyone to watch and enjoy. As we start to give you a taste of what’s to come in 2018, I wanted to give you insight into how this plan came about. What you’ll read in this post are the same points and data we’ve been discussing in meetings since September. While we won’t discuss specific numbers, this will dive into the trends that inform us.

      First of all, THANK YOU for an incredible 2017, which by our measures was the most-watched year in in Rooster Teeth’s history. (Not bad for a company that will turn 15 years old this year!) We ended up producing far more content in 2017 than initially projected, mostly due to extensive use of live streams (especially from channels like GameAttack). Best of all, the additional content we produced was almost all free-to-watch. Even as we increased the total number of minutes we produced exclusively for FIRST members, our number of free-to-watch minutes skyrocketed:


      A lot of content also means a lot of data. We probably learned more in 2017 than ever before about what you guys like to watch, and I was able to use that data to recommend a strategy for 2018 that does a better job of accomplishing my department’s ultimate goal: making the right content in the right place at the right time.

      Below are three key things we learned in 2017 that inform the plan for 2018 and beyond.

      You love it when we launch new FIRST exclusives. 

      Fresh content available for FIRST Members was the biggest reason people became members in 2017. Some of you like to sign up right when a new show is available; others like to jump in once a few episodes are available; and still others prefer to wait until the entire series is out so you can binge through the whole thing. Regardless, we can tell that our programming needs to continually and regularly provide new ideas.

      This might seem simple enough. But for us, it dictates a way to allocate our budget that’s slightly different than what we tried in the last few years. It means we need to develop and try new ideas constantly. It means we need to expand our live action production team to be able to handle even more projects simultaneously. And it means we likely won’t earmark a large portion of our budget for a single project; instead, we can increase our spend on many projects throughout the year, increasing the total number of new FIRST exclusives, and also increasing run times and production values for all FIRST exclusives.

      If you watch Let’s Play videos, you come back almost every day, or at least once per week.

      Viewers of Let’s Play (the series) are a minority of our unique viewers on the whole, but these unique viewers drive a disproportionately large amount of our day-to-day traffic. That made Let’s Play our most watched series almost every month of the year. To see why, check out this sample from January – April 2017 comparing sessions from RWBY viewers and sessions from Let’s Play viewers. While RWBY is posting new episodes it’s clearly quite popular (no surprise there), but Let’s Play viewers visit RoosterTeeth.com so consistently that their total viewership in 2017 ends up being larger. This everyday habit is incredibly important to us. Our programming can help existing FIRST members come back even more often and also bring new people into the habit in 2018 and beyond.


      Another data point that stood out on this subject: of the top 10 individual videos that caused people to sign up for FIRST, the majority were unscripted videos featuring talent from the Let’s Play family. This makes sense, because if you’re a fan of the Rooster Teeth brand, you’ve had almost 15 years to sign up for FIRST. Cow Chop and Sugar Pine 7 are still brand new by comparison, so their communities are filled with people who might not even be familiar with FIRST at all.

      Said a different way, we’re increasingly focused on making sure when you sign up for FIRST and every time you visit RoosterTeeth.com, you’re getting something that only Rooster Teeth can give you. That includes hit shows, and we’ll continue to make those and find more. But clearly another thing to focus on is premium series featuring our awesome, ridiculous, and growing family of Let’s Play partners. We’re going to make more of those, and continue to weave a common thread between all of it.

      You want us to keep experimenting.

      On free-to-watch platforms in 2017, our biggest audience growth was on Facebook and Twitter, both of which reached over 1MM followers, and on Instagram, which is our second-fastest growing free-to-watch platform. Our channels on YouTube are about flat year-over-year in views, but watch time exploded: we served 2.6 BILLION more minutes in 2017 than in 2016. Chalk this up, in part, to us successfully leaning into all the changes in YouTube’s platform, the goal of which were to increase watch time across the platform. Watch time and views are generally inversely related, because the more time you spend watching a video the less time you have to click on a new one (and everyone only has 24 hours in their day).

      Besides overall changes in all of these platforms in 2017, the way we used non-YouTube platforms in 2017 has another thing in common: the content we posted there was much more experimental.

      If you’ve been watching Rooster Teeth consistently for the last few years, you’ve likely noticed we make a lot more high-quality series across all our platforms, but less of the standalone shorts that might have made you discover us in the first place. In 2017 we tried to address this by expanding RT Life into two or three days per week, and launching Burnie’s vlog. It worked alright, but we found the creative constraints of RT Life to be pretty limiting, and not conducive to our general goal of just making a cool video when we thought of it. The one time we really did follow our gut and make something we just thought was funny, Blaine ended up on the front page of Reddit in a video I still can't watch all the way through.

      It’s clear we need to return to our roots. To do this, we created a space on RoosterTeeth.com to try new, standalone videos: The Lab. Think of it like the Achievement Hunter series inside the Achievement Hunter channel; it’s a place where we’ll post just about anything that doesn’t fit somewhere else. We might end up making multiple episodes of the types of videos that work, but these probably won’t air in consecutive weeks or days. If something from The Lab really works, we might develop it into a bigger series. Everything from The Lab will premiere on RoosterTeeth.com for FIRST members, become free to watch on RoosterTeeth.com after 24 hours, and then make its way to YouTube, Facebook, Instagram, or some combination of all of those. Just to be clear, we might not post these videos on all of those platforms (besides RoosterTeeth.com), might not post everywhere all at the same time, or even all in the same form. Every platform has its own best practices, and the idea here after all is to experiment. We’re also building a new team that focuses only on this, and we’ll have more to share about that in the coming months.

      Thank you again for an incredible 2017. I am so energized by this community every day, and honestly, I get more excited about 2018 with every passing day – not just the programming, but our brand new platform, even bigger events, you name it! As always, I’ll be in the comments answering questions.

    • A small reorganization to help your browsing experience

      2 months ago

      ebregman Programming/Distribution

      This week we're re-organizing the library on RT.com a little bit to make it easier to browse, and easier to find some of our most-watched FIRST Exclusive content: talk show post shows.

      If you've navigated to certain show pages  you've likely noticed anything that is a bonus video (i.e., not a full show episode) is numbered as 0, and appears at the beginning of the Episode list. We did this so you could easily binge a show like RWBY from episode to episode, without being served a Coming Up Next video, trailer, behind the scenes, or World of Remnant. These are all great videos deserving of your viewership, but data shows us that when viewers encounter them in a playlist, they're very likely to exit the viewing session altogether.

      Then again sometimes you WANT to watch a bonus video right after a main episode. Talk show post shows are the clearest example: when you watch RT Podcast #470 you almost definitely want to roll into RTP #470 Post Show. Also in these cases, the bonus videos are a key value add for being a FIRST member, and it's some of our most regularly posted content. Instead of burying these videos inside an episode page and out of viewing order, we can do a better job highlighting them.

      This week we're making two key updates to address these cases:

      • Series pages will have a new tab titled "Bonus Features" (picture at the bottom). It'll be right next to the Episodes tab, and will be home to any BTS videos, trailers, or other non-episode bonus content related to a series.
      • We're creating new Series pages to house talk show post shows and other videos that are regularly posted "episode extensions." Anyone who watches the Dude Soup Post show or Try Harder is familiar with this setup; we're just applying it across the board. I should note this also includes Immersion Extra Runs, which will get their own Series page.

      Lastly, in our CMS we can now specifically define a video as associated with another video, which will eventually be used in our binge logic to override other binge actions and instead roll a viewer directly from the video s/he's watching into the admin-assigned video. All that to say if you're binging RTP, you'll be able to go right from an RTP episode into its post show, and then back into the next RTP episode

      Stay tuned for more updates like this in the coming months. As always send me some questions to answer in the comments!

      EDIT: This change should not affect the URLs of any videos, so that RTP Post Show you bookmarked that one time because Burnie does that thing that you like should still be good to go.


    • Programming Team Community Service Day

      3 months ago

      ebregman Programming/Distribution

      This is my second holidays at RT, and the first when my team has been more than just me and one other person! That meant it was time to do some team bonding, and my favorite way to get closer to folks is good ol' fashioned volunteering.

      This year we spent time with the fine residents of the House Rabbit Resource Center, where one of our team members volunteers every week. Yes, we pet bunnies all morning (and fed them!).

      Couldn't help but share this familiar face who we met as soon as we walked in - a sassy Californian rabbit named...Yang. Can't make this up guys.


    • ContentID and the holidays

      3 months ago

      ebregman Programming/Distribution

      Thanks for your ridiculously awesome fan projects this RWBY Volume (and always, really). We're closed for the holidays this Thurs and Fri 11/23-24 (and the weekend of course), which means we won't be manually reviewing ContentID claims until we're back in the office on Monday 11/27. If you send us an email in that time, we WILL receive it - don't delete your video, and don't send us more than 1 email, we're on it as soon as we get back!

      Thanks in advance for your patience, have an awesome Thanksgiving.

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  • Comments (2)

    • RWBimbie Keeper of Poems

      3 months ago

      A few months ago on Sept11 (currently Nov 17)

      the youtubers Spaz Boys Comedy gave up on reaction vids for RvB & RWBY

      Did I Pee On Rooster Teeth's Shoe Or Something?! " .

      because they tried following the guidelines as laid out in Fanprojects faq and still got blocked.


      what words of encouragement (or condemnation) do you have for Spaz Boys Comedy

      for continuing to do on youtube what Murder Of Birds was commended & got famous doing? 

      Spaz Boys refuses to try to cheat teh system with GoogleDrive or inverting, speedAltering, or otherwise bypassing the takedown DRM systems of youtube.


      ... should they have not given up?  

      Without any reason from RT to not give up, why shouldnt they give up on RT?

      RT fans tell them to cheat the system instead of following instructions... should they just try to steal RT Intellectual Property because using it within authorization terms simply doesnt work?

    • JohnJoe

      10 months ago

      I appreciate you laying out exactly what the thought process was for extending the wait period 7 days instead of the 24 hour one that we have enjoyed. You seem like a very cool dude, and even though it is a little late, taking the time to address it is very much appreciated.

      I would love if you guys would keep narrative shows like RvB and RWBY at a 24 hour exclusive to FIRST members, not only to because they are story-driven, but because they have always been available for everyone(mostly).

      Thank you again for cutting out the bullshit and telling us why you guys did what you did, and if you do listen to us, I will be able to purchase a FIRST membership feeling like I am helping out my favorite community- driven company, rather than feeling like buying one is the way to watch my favorite shows without being a week behind.

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